Copywriting & Grantwriting Support For Purpose-Led Change-Makers
Make an even bigger impact with a communication strategy that aligns your values with your vision
Refresh your copy with words that pack a punch
SUSTAINABLE – STRATEGIC – SOUNDS LIKE YOU (YOUR BRAND)
There’s a reason your people are drawn to you. You’re doing something special, and it’s time everyone knows it.
But antiquated messaging filled with unclear goals, an abstract story, industry jargon, passive language, ick-factor sales tactics, and ableist terms isn’t gonna cut it.
Your words were meant to serve a deeper purpose. That’s why you started your business or nonprofit in the first place, right?
With an intentional approach using proven techniques, purpose-centered strategies, and impactful storytelling, your words can certainly sell your offer –but more importantly, they can serve your people and attract and retain loyal customers.
What you need is a message (and the copy it’s made of) that sits at a 3-way intersection of creative strategy, psychology, and human-first methods.
And someone who can support a) you in writing it or b) write it for you —so you can be free to do what you do best.
Ready for expert communication strategies for your copy –whether that’s the copy on your website, sales page, fundraising docs, or inside your grant application? You’re in the right place.
Our services are based on our core competencies, including (but by no means limited to): a curiosity for all life, clarity over confusion, sustainable strategies, human-centered approaches, and a regeneration of how things have been done (read: we toss out what doesn’t work or no longer serves the greater good)!
Website | Launch Copy
Tell your story and share it in a way that highlights your brand, serves your people with soul, and inspires aligned action.
The copy on your website (or sales page) is meant to convey who you are, what you do, and how you do it better than anyone else.
Strategic copy is what leads to getting hired, selling offers, filling programs –or whatever aligned action makes sense for your organization.
If your copy isn’t doing this, you’re missing a trick.
Your website can be one of your most valuable assets –because when your:
- Messaging resonates
- Words are clear & to the point
- User journey makes sense
- Story connects on an emotional level
….powerful things can happen.
**Individual service page Coming Soon to a computer near you
Grant Writing | Strategy
Build a strong foundation so your brand, business, or nonprofit is ready to take on the beast that is grants and funding.
Grant writing is no walk in the park –but you already know that. You’re here for a reason, right?
Let me toss a question to you –is your organization ready to take this endeavor on?
If yes, you’re in the right place.
Whether you’ve applied for grants in the past or are new to grant writing, I’ll support you in:
- Reviewing your business or nonprofit to determine if you’re “Grant Ready”
- Building a strong grant foundation, starting with your messaging
- Developing a funding strategy that makes sense for your organization
- Evaluate and troubleshoot your current funding base to create a sustainable strategy
**Individual service page Coming Soon to a computer near you
“Ashley came at the busiest time possible, as we prepared to reopen the gallery after a major capital redevelopment. She fitted in straight away and had to work very much using her own initiative. Ashley was asked to do research work and to produce reports looking at funding opportunities for the gallery. She wrote fundraising applications and assisted with several others. She also provided general admin and research support. I always felt completely confident that whatever was asked of her would be undertaken to an excellent standard. She was incredibly helpful to our team and produced excellent work. I have no hesitation recommending Ashley for any job that anyone could ask her to do.“
– Olga G., Gallery Development Manager
“I’m so grateful that I found Ashley when I did! I knew I needed to invest in copywriting to take my business to the next level and Ashley Winder went above and beyond with both my websites. One of the copy audits that I had Ashley do was my Sustainable Marketing Jumpstart sales page, and as a result, it helped me secure 4 clients in less than 2 months! Ashley is also doing my website launch copy for The Ecosystem, which includes the homepage, about page, and sales page – I’d 100% recommend Ashley for your websites, sales pages, blog posts, and everything else in between. I definitely plan to use her copywriting services again!”
Erika Rodriguez, Owner of Nadi Marketing, Tidal Pages, & The Ecosystem
Looking for a more hands-off, big-picture support with your website or grants?
- Do you have a head start with your copy or grant materials but aren’t really sure how to bring it all home?
- Are you unsure if your current website copy truly conveys your purpose and what you stand for? Maybe it does in some areas and not so much in others.
- Need an extra set of eyes on your LOIs or grant application draft?
- Did you get declined for a grant but aren’t sure why?
If you still want to do the writing part, you might find more benefit in a Messaging Review & Audit.
Messaging Review | Audit
Understanding what’s working for you (and what’s not) is a key piece of the pie to move forward and achieve those change-making goals.
And sometimes, that’s easier to do with a strategic player by your side. (moi!)
When you book a Messaging Review & Audit, I’ll come in and review what copy you have, see what you need, and make suggestions on what you can improve.
I’ll take a look at everything from your words and language to your strategy and messaging, plus so much more. Together, we’ll develop a communication strategy that sets your business or nonprofit up for long-term success.
Prices Start At:
$500
**Individual service page Coming Soon to a computer near you
Example of Materials To Review:
Grant & Funding:
- RFPs/FOAs
- Executive Summaries
- Individual Donor Letters
- Letters Of Interest
- Submitted (& Declined) Grants
- Press Releases
- Newsletters
Copy & Messaging:
- Website Copy (up to 5 pages)
- Sales Pages
- Blog Articles
- Newsletters/Emails
Not sure which service you’re in the mood for?
Get in touch to get our recommendation for you
KIND WORDS
Have We Met Yet? I’m Ashley.
Conscious copywriter for purpose-led organizations making ripples in the for-good space.
Want to change the world for the better? I’d love to support you in doing just that!
After seeing clients trying to use persuasive tactics and marketing jargon that wasn’t aligned with their brand’s values, I knew something needed to change.
Using my years of academic experience, I researched, verified, and tested communication strategies that are centered around humans and values. And guess what? This method works!
When I see my brands and nonprofits winning in the for-good space by using copy that increases their presence, encapsulates their story, provides true value, and serves more goodness into the world – I consider this a win for the planet.
And it really just lights my fire.
Interested in working together?
Let’s chat more about your sustainable business needs!
We acknowledge and pay respects to the land belonging to the Karankawas, Sanan, Atakapa Ishak, and Tāp Pīlam Coahuiltecan Nation people of the Gulf Coast of Mexico and all their descendants both past and present.