Too many marketers focus on the visual elements of a Facebook Ad instead of the copy. And that’s a shame – because they are missing a huge market that prefers reading to visuals or videos. Learning how to write Facebook Ad copy that converts is essential –...
Ok, ladies and gents. It’s time to talk Sales Pages. If you sell a product or service or ANYTHING, you absolutely need a sales page. As complicated as it might sound, a sales page really isn’t that hard to put together – if you know what to focus on and which...
Having a blog for your business is so important. Yet, so many businesses out there either 1) don’t have a blog, 2) haven’t posted a recent article in months or even years, or 3) know they need to post but really don’t put in the time or effort and...
You’ve probably heard the big P word. Ok, I’ll say it, Pinterest! It’s the platform everybody stakes their life on – the platform claiming to be THE #1 way they’ve grown their business or THE main traffic driver to their website. This is no tall tale, either....
Did you ever stop and think about how much content museums have sitting inside their walls? Or the stories that are waiting to be told – both historical and modern? Museums (and any cultural institution, for that matter) are brimming with content. This content...
